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Explainer Video

The Lumeo Process

Client: Lumeo
Animation Type: 2D, Animation, Motion Graphics

Creative Director
Callan Woolcock
2D Artist
Kane Rowlingson
Sound Design
Kane Rowlingson
Kane Rowlingson
Kane Rowlingson
Steve Bradshaw
Development Team
Callan Woolcock, Kane Rowlingson

Our explainer video for Lumeo

Of the videos we created for Lumeo, this is by far the wackiest! It was headed up by Jumbla's Lead 2D Animation Artist, Kane Rowlingson.

“I enjoyed this because we were given the licence to use humour and we had lots of creative flexibility," he said.

"It was my idea to draw a Harry Potter, sumo wrestlers, and Morgan Freeman doing the voiceover. It’s not every day you can work on something so whimsical!”

Despite the humour, the video conveys a lot of useful information about how this animation company works with clients.

It proves that insightful explanations about products or services don’t have to be dry and boring.

Related Work

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