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London Fox - A Very British Christmas

London - one of the most well-known and visited cities in the world. It’s synonymous with history, weather, architecture and the urban fox.

So what better way to capture the spirit of London than with a short piece created and conceptualised by our UK-based team.

Australian Christmas Ads Spotlight - Myer vs Stockland (2019)

As we dive headlong into the silly season, we’ve wrestled the Wacom tablet away from designer Richard Shilling to get his take on two Christmas ads doing the rounds on Australian TV.

First up is the battle of retail behemoths Myer and Stockland.

Each has a markedly different approach to the form and content of their ads, and the results are equally divergent.

More on that shortly. First cab off the rank - what makes a good Christmas ad in the Australian market?

Leaving Slough: Oz Smith

If you’ve walked past a television or seen a meme any time in the past 20 years, you probably know the English town of Slough (rhymes with ‘cow’) as the dreary suburban backdrop to BBC cult classic The Office.

Behind-the-keyframes: Bruce Munro's Tropical Light

Between the months of November and April, Darwin enters its 'tropical summer' phase. To celebrate the unique natural phenomenon and drive tourism during the shoulder season,  the NT government commissioned internationally-renowned artist Bruce Munro to install a series of light sculptures around around the city.

The TL;DR from London's Festival of Marketing

Many of our clients sit in marketing teams tasked with creating content that’ll increase engagement, brand awareness or sell a new product. Jumbla’s UK Head of Production Laura Breaden went to the Festival of Marketing (FoM) to hear industry insiders’ predictions around upcoming trends in marketing, to find out what’s working - and more importantly, what isn’t.

Here’s  her cheatsheet from the day.

The creativity equation: Cornel Swoboda

Life as a salesman was antithetical to the career Cornel Swoboda appeared destined to pursue.

Yet there he was, another fresh-faced 20 year old donning a suit and tie to work a generic job while questioning his place in the world.

How to make it as a games audio composer

In early October, game audio composers, studios and devs gathered at the Arcade - Melbourne’s collaborative workspace for game developers - to discuss creating sonic landscapes and ‘breaking in’ to the industry. Jumbla’s in-house composer and sound designer, Sean Crowley, went along. Here’s what he found out.

Helping RoyalPay connect different worlds

Two years ago, RoyalPay came to Jumbla to help launch one of Australia’s first payment platforms for WeChat and AliPay. One stunning explainer video and $2 billion worth of transactions later, they’re back again -- this time, to promote a new individualised Australian e-wallet solution for cross-continental transactions, powered by a neobank. (For those of us not in the know, a neobank is a solely digitally operated bank, not associated to any traditional banks.)

(Milk)shaking it up

When Envato co-founder Collis Ta’eed asked for help launching  an app aimed at helping women build their own business, there was no way we could say no.

Shedding light on a new era of technology

Few things get the industry buzzing so much as news of a product launch. Yesterday, it was Sony that lit up feeds with the announcement of its much-awaited PlayStation 5.

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