--- title: Jumbla Showcased by Melbourne Motion | Jumbla description: Melbourne Motion, a social society that organises meet ups for designers in the animation and motion graphics industry, recently held an event at Loop Bar. image: https://www.jumbla.com/hubfs/2017%20Website%20/Work/Valley%20of%20the%20Kith/Valley-of-Kith-full.jpg --- ###### Studio News # Jumbla Showcased by Melbourne Motion May 19, 2017 - - - - [mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail](mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail) Melbourne Motion, a social society that organises meet ups for designers in the animation and motion graphics industry, recently held an event at Loop Bar - and Cal, our executive creative director, and Oz, one of our creative directors, were invited to be the stars of the show! Earlier this week, the who’s who of [Melbourne’](https://www.jumbla.com/video-production-melbourne)s animation world piled into a bar on Bourke Street to hear Cal and Oz deliver a presentation about our recent work. Simon Bronson, the head of design at Melbourne agency Method Studios, runs the Melbourne Motion events - and he got in touch with Cal after seeing [Valley of the Kith](https://www.jumbla.com/work/valley-of-kith) and [Blackstone](https://www.jumbla.com/work/blackstone) online, and asked him if he’d be interested in a dedicated night to talk about the projects. The presentation focussed particularly on Valley of the Kith, our newly completed passion project created almost entirely inside After Effects using Element 3D. ‘This project is pretty interesting for people within the motion graphics community,’ Cal notes, ‘as it's a bit of a unique project in the way it was created. Oz also had some other projects that we created breakdowns to chat about - such as [Melbourne Spring Fashion Week](https://www.jumbla.com/work/melbourne-spring-fashion-week-2), [Yellow](https://www.jumbla.com/work/yellow), and [Clique](https://www.jumbla.com/work/clique). We had also planned to talk about Blackstone and Scottish Water but we ended up running out of time!’ Check out Valley of the Kith here: ‘The event at Loop Bar was a really valuable experience,’ continues Cal. ‘In the past I have spoken at Pause Fest, which had around 100 or so people, and a few smaller events here and there - but they were only very short - around 10 minutes or so. The more of these type of things we do, the better balance you find between being informative and entertaining, and having the right amount of content - which I think is important when trying to keep people interested. ‘Overall it was fun to do - and hopefully a bit inspiring. It's always good to meet like-minded people and have a chat about motion and animation - after all, it's what we do every day of our lives, and not many people outside of the community really understand it.’ Thanks to the guys at Melbourne Motion and Loop Bar for having us! # Related News ##### Related News [ Your brand's first impression often happens in a blink. And what's at the heart of that impression? Your logo. For years, the static image was king, a steadfast symbol of identity. But with the rise of motion graphics, a new contender has emerged: the animated logo. So, which one truly works better for your brand? Let’s dive into the dynamic debate of static versus animated logos. ](https://www.jumbla.com/news/static-vs-animated-logos) [ Businesses constantly seek effective ways to showcase their client success stories and stand out. While traditional text-based reports or basic video testimonials can fall flat, animated case study videos offer a dynamic and engaging alternative. They're a powerful tool to illustrate the real impact of your products or services. However, simply adding animation isn't enough; the style you choose plays a crucial role. The right animation style can transform your case study from easily forgotten to truly memorable, ensuring your message resonates deeply with your audience. ](https://www.jumbla.com/news/5-animation-styles-that-make-your-case-study-videos-stand-out-jumbla) [ When planning a visually striking project - whether it’s a game, commercial, or digital campaign, you will likely come across terms like VFX and CGI. While both are essential tools in bringing ambitious visual ideas to life, they’re not one and the same. Understanding the difference between VFX (Visual Effects) and CGI (Computer-Generated Imagery) can help you communicate your vision more clearly and choose the right creative team to execute it. In this article, we’ll break down what sets them apart, how they work together, and why both are crucial when partnering with a professional VFX and animation studio. ](https://www.jumbla.com/news/what-is-the-difference-between-vfx-and-cgi-jumbla) [ We were pleased to get a mention in Australian Business Journal's feature article about the top brand design agencies to watch in 2025. ](https://www.jumbla.com/news/australian-business-journal) [View all news](https://www.jumbla.com/news) ### Start an Animation Project   Click below to submit your project details and a senior producer will get back to you within one business day. 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