--- title: Jumbla's Latest Two Dimensional (2D) Showreel | Jumbla description: Hot on the heels of Jumbla’s 2017 showreel, our creative crew has put the finishing touches on their favourite 2D animation projects from the past year. image: https://www.jumbla.com/hubfs/2017%20Website%20/Work/The%20Lumeo%20Process/lumeo-process-full.png --- ###### Studio News # It's here - Jumbla exploits 2D strengths with latest showreel Aug 14, 2017 - - - - [mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail](mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail) Here it is. Hot on the heels of Jumbla’s 2017 showreel, our creative crew has put the finishing touches on a selection of their favourite 2D animation projects from the past year.   ## The strengths of 2D animation Jumbla’s Lead 2D Animation Artist Kane Rowlingson believes the format delivers something a little different to other disciplines. “It’s able to bring a certain level of artistic freedom that is often hard or impossible to produce in 3D software,” he said. “Unlike 3D, which often feels too digital, it lends itself more freely to a heap of different artistic aesthetics. “2D animation can also be completed a lot faster than 3D animation, meaning it's generally much more cost-effective for clients.”   ## The finer details of Jumbla’s 2D animation showreel Jumbla’s 2D animation showreel jumps from ultra-realistic hand-drawn [illustrations](https://www.jumbla.com/services/illustration) to cartoon-style sequences and even abstract conceptual art, demonstrating the medium’s immense versatility. “2D animation can generally be applied to any video,” said Kane. “The simplicity of 2D animation means that it works really well with story-driven projects and character animation.” When it comes to working on 2D animation projects, Jumbla hand-picks teams best-suited to the client’s preferred style. “We have a really diverse team, with some people being good at background illustration, character illustration, character animation, cell animation, plus sound and audio, and a bunch of other stuff in-between,” Kane said. “Everyone collaborates under the instruction of a director to piece together all of their own parts and create something awesome.”   ## Jumbla’s unique take on 2D animation Although 2D animation is a single string on Jumbla’s sizable bow, Kane reveals it’s one that demands respect. “It highlights our ability to jump between a multitude of different styles to suit any brand or aesthetic,” he said. “We have a knack for timing and pacing, so the overall arcs and flow of movement feels natural. “You can also see our ability to add personality and expression to a character or even an inanimate object just by the way it moves. “This makes animation more fun and engaging to watch.” # Related News ##### Related News [ Your brand's first impression often happens in a blink. And what's at the heart of that impression? Your logo. For years, the static image was king, a steadfast symbol of identity. But with the rise of motion graphics, a new contender has emerged: the animated logo. So, which one truly works better for your brand? Let’s dive into the dynamic debate of static versus animated logos. ](https://www.jumbla.com/news/static-vs-animated-logos) [ Businesses constantly seek effective ways to showcase their client success stories and stand out. While traditional text-based reports or basic video testimonials can fall flat, animated case study videos offer a dynamic and engaging alternative. They're a powerful tool to illustrate the real impact of your products or services. However, simply adding animation isn't enough; the style you choose plays a crucial role. The right animation style can transform your case study from easily forgotten to truly memorable, ensuring your message resonates deeply with your audience. ](https://www.jumbla.com/news/5-animation-styles-that-make-your-case-study-videos-stand-out-jumbla) [ When planning a visually striking project - whether it’s a game, commercial, or digital campaign, you will likely come across terms like VFX and CGI. While both are essential tools in bringing ambitious visual ideas to life, they’re not one and the same. Understanding the difference between VFX (Visual Effects) and CGI (Computer-Generated Imagery) can help you communicate your vision more clearly and choose the right creative team to execute it. In this article, we’ll break down what sets them apart, how they work together, and why both are crucial when partnering with a professional VFX and animation studio. ](https://www.jumbla.com/news/what-is-the-difference-between-vfx-and-cgi-jumbla) [ We were pleased to get a mention in Australian Business Journal's feature article about the top brand design agencies to watch in 2025. ](https://www.jumbla.com/news/australian-business-journal) [View all news](https://www.jumbla.com/news) ### Start an Animation Project   Click below to submit your project details and a senior producer will get back to you within one business day. [![Get a Quote](https://hubspot-no-cache-ap1-prod.s3.amazonaws.com/cta/default/1745176/ab6f5a5d-74bb-4420-883a-430e1403af33.png)](https://hubspot-cta-redirect-ap1-prod.s3.amazonaws.com/cta/redirect/1745176/ab6f5a5d-74bb-4420-883a-430e1403af33) ##### Subscribe ### Join us to receive the latest industry news, tips and inspirational work from around the world delivered to your inbox monthly. ```json { "@context" : "https://schema.org", "@type" : "Article", "author" : { "@type" : "Person", "name" : "Jumbla Creative" }, "dateModified" : "2024-03-26", "datePublished" : "2017-08-14", "description" : "Hot on the heels of Jumbla’s 2017 showreel, our creative crew has put the finishing touches on their favourite 2D animation projects from the past year.", "headline" : "Jumbla's Latest Two Dimensional (2D) Showreel | Jumbla", "image" : [ "https://cdn2.hubspot.net/hubfs/1745176/2017%20Website%20/Work/The%20Lumeo%20Process/lumeo-process-full.png" ], "mainEntityOfPage" : { "@id" : "https://www.jumbla.com/news/anything-but-two-dimensional-jumbla-unveils-2d-animation-showreel", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.jumbla.com/hubfs/logo-work-jumbla-1.webp" }, "name" : "Jumbla" } } ```