This is an example of how some creative thinking can take product demonstrations to the next level, enabling audiences to get a greater sense for how a product or system practically functions.
Aquatec is an Australian-owned company that delivers water and wastewater solutions for government, business and residential clients.
In collaboration with Seesaw Studios, Jumbla designed and created a modern, product focused 3D Animation for Aquatec - Water Innovation Partners.
The animation was created as a part of Aquatec's branded suite, detailing the innovative end to end service Aquatec provides with their Pressure sewer systems.
We created a streamlined and modern 3D landscape as part of its branded suite, detailing the innovative end-to-end service Aquatec provides with its Pressure Sewer Systems.
Jumbla Producer Natalie Studdert revealed that Aquatec wanted to steer away from a flat explainer animation.
“They wanted to create something dynamic and modern that showcased the technological nature of these products,” she said.
Jumbla's Creative Director Oz Smith added that the animation had to fit in seamlessly with the other content Seesaw Studio had created for Aquatec.
“We used strong brand colours and seamless transitions to tie the elements together in a strong, informative brand film that has an elegant flow,” he said.
“We decided to use a slice of land. This way we could move around in a visually dynamic way, such as going underground to show the workings of the system," said Oz.
"We had to model different tanks and pipes, as well as create a graphic representation of a town so that we could show how the flow is controlled."
For more information, visit Aquatec's Pressure Sewer System here.