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Promotional Video

The Wilderness Society

Client: The Wilderness Society
Agency:
Animation Type: 2D, Animation

Credits
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Creative Director
Callan Woolcock
Illustrators
Jimmy Manton, David Bennett, Alyssa Smedley, Glen Miralles
Producer
Natalie Studdert
Development Team
Callan Woolcock
2D Artists
Jimmy Manton, David Bennett, Alyssa Smedley, Glen Miralles
Sound Design
Callan Woolcock, David Bennett, Glen Miralles

"What a genius group of practical creatives! The work speaks for itself. The team was super efficient and accommodating, while being insanely creative and perceptive – intuiting exactly what needed to be done.

Work done on time, within budget, no fuss and the result was exceptional. A big thanks from the The Wilderness Society and our amazing wildlife whose stories you told so well."

Saheem Wani, Digital Marketing Coordinator 
The Wilderness Society 


Our promotional video for The Wilderness Society

It’s a fashion product traditionally worn to get people laughing, but we and the Wilderness Society have used them to shed light on the very serious plight of threatened animals.  We’re talking about the one and only, onesie.

We’ve proudly made seven animated web videos for the environmental advocacy organisation. Instead of drawing animals per se, the clips tell stories using people wearing animal onesies to get people thinking about threatened species as they would their human friends and relatives.  

The videos have been commissioned as part of the Save Our Endangered Wildlife campaign.  The Wilderness Society’s Climate Campaign Manager, Glenn Walker, said this is being launched at a crucial time.

“After falling sharply from 2005, land clearing in Australia is spiralling out of control due to severe weakening of laws by state governments. The devastation is heartbreaking. Native animals, including threatened species, are killed as the bulldozers drag giant chains through the forests and woodlands that they call home.

“Through these beautiful animations created by Jumbla, we’re sharing stories that’ll inspire a healthy and vibrant Australia – a place which both humans and animals can call home.”

The works are highly illustrative in nature – everything is hand drawn.

 “Animation was the perfect medium for these messages, it gave us so much flexibility to breathe a human life into the plight of these animals that are facing uncertain futures," said Jumbla's Creative Director Callan Woolcock.

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