This is a series of four web video commercials we created for Triple M, to promote Home Timber and Hardware. The brief was to deliver humorous pieces that would appeal to hardware enthusiasts, as well as the average Aussie bloke.
Jumbla's Lead 2D Animation Artist, Kane Rowlingson, took charge of the project. “These videos were a lot of fun to work on,” he said. “They supplied us with the scripts, but gave us licence to develop the character. We wanted someone who was a bit ‘bogan’ but still charming and relatable.”
It’s an example of the higher-end 2D work we produce at Jumbla. In addition to fast-paced scenes and exciting transitions, each scene included lots of rich details - enabling us to add extra layers of humour to the already comically-written scripts!