--- title: Animated Explainer Video Production | Jumbla description: Are you using animated explainer videos for advertising? Jumbla is Australia's leading short-form animation studio known for amazing explainer video production. --- ![Play Video](https://www.jumbla.com/hubfs/jumbla_honestfox_theme/play_white.gif) # Animated Explainer Video Production Animation and motion graphics are perfect tools for making explainer videos as they provide full creative control over the end product.   They also enable you to visually recreate scenes that are either too dangerous to shoot live, or impossible to physically capture (e.g. pistons firing in an engine).   Animated explainer videos are often used to take complex, dry or lengthy material into short and entertaining packages.   So, how can your business use explainer video to communicate its messages?   [GET IN TOUCH](https://www.jumbla.com/contact) ### Clients Our interconnected studios in the UK and Australia collaborate with clients all over the world in the film, TV, gaming, video production, events, marketing and advertising industries. ![logo-branded-web-content-qantas.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-qantas.png?width=200&name=logo-branded-web-content-qantas.png "logo-branded-web-content-qantas.png") ![logo-branded-web-content-anz.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-anz.png?width=200&name=logo-branded-web-content-anz.png "logo-branded-web-content-anz.png") ![logo-branded-web-content-toyota.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-toyota.png?width=200&name=logo-branded-web-content-toyota.png "logo-branded-web-content-toyota.png") ![logo-branded-web-content-amp.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-amp.png?width=200&name=logo-branded-web-content-amp.png "logo-branded-web-content-amp.png") ![logo-branded-web-content-ausgovdepthealth.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-ausgovdepthealth.png?width=200&name=logo-branded-web-content-ausgovdepthealth.png "logo-branded-web-content-ausgovdepthealth.png") ![logo-branded-web-content-barclays.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-barclays.png?width=200&name=logo-branded-web-content-barclays.png "logo-branded-web-content-barclays.png") ![logo-branded-web-content-cornwell.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-cornwell.png?width=200&name=logo-branded-web-content-cornwell.png "logo-branded-web-content-cornwell.png") ![logo-branded-web-content-cricketaus.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-cricketaus.png?width=200&name=logo-branded-web-content-cricketaus.png "logo-branded-web-content-cricketaus.png") ![logo-branded-web-content-fernwood.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-fernwood.png?width=200&name=logo-branded-web-content-fernwood.png "logo-branded-web-content-fernwood.png") ![logo-branded-web-content-hotdoc.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-hotdoc.png?width=200&name=logo-branded-web-content-hotdoc.png "logo-branded-web-content-hotdoc.png") ![logo-branded-web-content-knog.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-knog.png?width=200&name=logo-branded-web-content-knog.png "logo-branded-web-content-knog.png") ![logo-branded-web-content-myob.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-myob.png?width=200&name=logo-branded-web-content-myob.png "logo-branded-web-content-myob.png") ![logo-branded-web-content-nswgov.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-nswgov.png?width=200&name=logo-branded-web-content-nswgov.png "logo-branded-web-content-nswgov.png") ![logo-branded-web-content-rmit.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-rmit.png?width=200&name=logo-branded-web-content-rmit.png "logo-branded-web-content-rmit.png") ![logo-branded-web-content-scottish-water.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-scottish-water.png?width=200&name=logo-branded-web-content-scottish-water.png "logo-branded-web-content-scottish-water.png") ![logo-branded-web-content-vicgov.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-vicgov.png?width=200&name=logo-branded-web-content-vicgov.png "logo-branded-web-content-vicgov.png") ![logo-branded-web-content-xero.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-xero.png?width=200&name=logo-branded-web-content-xero.png "logo-branded-web-content-xero.png") ![logo-branded-web-content-ygap.png](https://www.jumbla.com/hs-fs/hubfs/2017%20Website%20/Home/Client%20logos/Branded%20Web%20Content/logo-branded-web-content-ygap.png?width=200&name=logo-branded-web-content-ygap.png "logo-branded-web-content-ygap.png") ## Uses for animated explainer videos - Illustrating the benefits of a new service - Communicating the finer details of a product - Creating visual [**demonstrations of products**](https://www.jumbla.com/services/branded-web-content/3d-product-demonstration) to reveal internal components and features - Increasing brand awareness - Any number of other communication goals - they're that flexible! ![Play Video](https://www.jumbla.com/hubfs/jumbla_honestfox_theme/play_white.gif) ## The explainer video story arc Explainer videos typically capture attention by presenting the viewer with a problem - something they can relate to. The piece then introduces a product or service, **[explaining how it works](https://www.jumbla.com/news/7-steps-to-making-a-great-how-it-works-explainer-video)** and why it's beneficial. The *how and why* becomes apparent to the viewer when the positive outcome is portrayed - the problem that had been encountered is now resolved. Jumbla has a proven track record of quality explainer video production for some of the world's largest organisations, including Google, Toyota, Telstra and NAB. We also create explainer videos for small-medium-sized businesses and start-ups - we just love them! ![Play Video](https://www.jumbla.com/hubfs/jumbla_honestfox_theme/play_white.gif) ## How the process works Our producers and copywriters can help you [**create or enhance your script**](https://www.jumbla.com/services/advertising/scriptwriting). We can also assist with **[concept development](https://www.jumbla.com/services/advertising/concept-development)**to ensure your ideas transfer perfectly to the screen. We’ll provide a storyboard outlining each scene and illustrating the visual elements. Any suggested changes will be taken on board and implemented before we begin animating. If your video is narrated, we’ll organise voiceovers and sound effects, then begin illustration, animation and editing. When it's all over, we'll supply you with a HD animated explainer video that’s ready to upload.   ## Flexible solutions We can work with you to deliver the conceptual, creative and technical assistance to make your explainer video a winner. Whether you're looking to promote a product, service, entire business - or even an idea - we can produce it in a way that entertains while communicating your messages. The best policy is to ask how we can add value when talking with your producer - we'll always go the extra mile to help out! ![Play Video](https://www.jumbla.com/hubfs/jumbla_honestfox_theme/play_white.gif) ## Explainer videos FAQ   ### What are explainer videos? Explainer videos are short, engaging animations or live-action videos that aim to explain a product, service, or concept in a clear and concise manner.   ### Why should businesses use explainer videos? Businesses should utilise explainer videos because they have proven to be an effective tool for capturing the attention of potential customers. These visually appealing and informative videos can simplify complex ideas while keeping viewers engaged.   ### What advantages do animated explainer videos offer or your business? Animated explainer videos provide numerous benefits for your business. Firstly, they allow you to convey information creatively through captivating visuals and storytelling techniques. Secondly, these types of video content tend to increase audience retention rates as they are able to grab attention more effectively than traditional marketing ways. Additionally, animated explainer videos help build brand awareness by showcasing your unique selling points in an entertaining way.   ### Are there any industries that particularly benefit from using animated explainer videos? Virtually any industry can benefit from utilising Animated explainer videos. Whether you're promoting software solutions, game trailers, e-commerce platforms or even healthcare services, the ability of animated explainer videos to simplify complex concepts ensures that your message is understood by all.   ### Can explainer videos be used for internal communication within a company? Certainly! Explainer videos are not only effective in external marketing efforts but also serve as valuable tools for [internal communications](https://www.jumbla.com/services/internal-communications). They can streamline the onboarding process, explain new policies or procedures, and even train employees by presenting information in an engaging and memorable way. ### What types of businesses have you worked with for explainer video production?  Jumbla has a proven track record, having produced quality explainer videos for major organisations like Google, Toyota, Telstra, and NAB. We also create explainer videos for small to medium-sized businesses and start-ups.   ### How does the process of creating an explainer video with Jumbla work?  Our experts can assist you in creating or enhancing your script and developing concepts for seamless transfer to the screen. We provide storyboards illustrating each scene and its visual elements. After incorporating any suggested changes, we proceed with illustration, animation, and editing. If your video requires narration, we organise voiceovers and sound effects. The end result is a high-definition video ready to capture the attention of your target audience!   ### How can I ensure the best results when working with Jumbla on an explainer video project?   The key is communication. Discuss your goals and ideas with your producer, and ask how we can add value to your project. We're always willing to go the extra mile to help you achieve the best possible outcome. [Contact us](https://www.jumbla.com/contact) today to learn more about how we can help you. ### Testimonials Sam Moore Head of Brand and Marketing **Knog** Lisa O'Brien Communications Manager **Fernwood Fitness** Ben Crowe Senior Producer **Xero** ### Awards ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-sca.png?t=1529646976529&width=200&height=200&name=logo-award-sca.png) ******The Summit Creative Awards**  x2 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-sia.png?t=1529646976529&width=200&height=200&name=logo-award-sia.png) **The Summit International Awards**  x3 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-w3.png?t=1529646976529&width=200&height=200&name=logo-award-w3.png) **The W3 Awards** x 7 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-muse.png?t=1529646976529&width=200&height=200&name=logo-award-muse.png) **The Muse Awards **x 12 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-communicator.png?t=1529646976529&width=200&height=200&name=logo-award-communicator.png) **The Communicator Awards** x 5 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-bass.png?t=1529646976529&width=200&height=200&name=logo-award-bass.png) **The Bass Awards **x 2 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-aeaf.png?t=1529646976529&width=200&height=200&name=logo-award-aeaf.png) ******The AEAF Awards** x 6 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-vega.png?t=1529646976529&width=200&height=200&name=logo-award-vega.png) **The Vega Awards******x 7 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-emmy.png?t=1529646976529&width=200&height=200&name=logo-award-emmy.png) **The Daytime Emmy Awards **x 1 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-webby.png?t=1529646976529&width=200&height=200&name=logo-award-webby.png) **The Webby Awards **x 2 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-horizon.png?t=1529646976529&width=200&height=200&name=logo-award-horizon.png) **The Horizon Interactive Awards** x 6 ![](https://www.jumbla.com/hs-fs/hubfs/about/Awards/logo-award-avpa.png?t=1529646976529&width=200&height=200&name=logo-award-avpa.png) ******The Australian Video Producers Association** x 5 ### Featured Explainer Video Work **Lumeo** Online Commercial **NSW Department of Education** Explainer Video **Zenith Interiors - Glovebox** Explainer Video **The Lumeo Process** Explainer Video ### Start an Animation Project   Click below to submit your project details and a senior producer will get back to you within one business day. [![Get a Quote](https://hubspot-no-cache-ap1-prod.s3.amazonaws.com/cta/default/1745176/ab6f5a5d-74bb-4420-883a-430e1403af33.png)](https://hubspot-cta-redirect-ap1-prod.s3.amazonaws.com/cta/redirect/1745176/ab6f5a5d-74bb-4420-883a-430e1403af33) ```json { "@context" : "https://schema.org", "@type" : "FAQPage", "mainEntity" : [ { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Explainer videos are short, engaging animations or live-action videos that aim to explain a product, service, or concept in a clear and concise manner." }, "name" : "What are explainer videos?" }, { "@type" : "Question", "acceptedAnswer" : { "@type" : "Answer", "text" : "Businesses should utilise explainer videos because they have proven to be an effective tool for capturing the attention of potential customers. 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