---
title: Stash Media feature Jumbla's work for Simonds Homes.
description: Stash Media feature Jumbla's work for Simonds Homes.
image: https://www.jumbla.com/hubfs/web%20thumbnail.png
---
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### We are a global animation and motion graphics partner for production companies, brands, game studios & agencies
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###### Articles
# Stash Media feature Jumbla's work for Simonds Homes.
Mar 12, 2025
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- [mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail](mailto:hello@jumbla.com%3Futm_medium%3Dsocial%26utm_source%3Demail)
#### Directors Callan Woolcock, Jordan Booker, and the team at Jumbla in Melbourne prove that exceptional design and animation are not exclusive to major brands with this beautifully crafted spot for an Australian home builder.
Callan Woolcock: “Achieving the desired illustrative 3D look for this project was a key challenge, as we aimed for a visually striking style that, when paused, could resemble a 2D illustration.
“Maintaining this consistency across all frames required thoughtful shading, lighting, and texturing. For the bird, keeping a clean silhouette was crucial to staying true to the 2D design concepts.
“We used blend shapes and a delta mush deformer in Maya to refine its form, ensuring smooth transitions and a polished final look. Rather than rigging separate models for the male and female birds, blend shapes allowed switching between the two designs. Additionally, we implemented two wing models (one open, one closed) on the same rig due to the complex nature of bird wings.
“The four-week timeline also presented a considerable challenge when it came to balancing quality and speed, particularly given the visual standards we aspired to.”
Client Testimonial
"It was an amazing experience working with the Jumbla team on this project! Loved watching it all unfold and come to life. Just faultless in both their process and execution. Massive thanks to everyone involved and look forward to working with the Jumbla team on another project soon!"
- Matt Collings, Creative Director, Simonds Homes
Links
[Read the article on Stash Media here. ](https://www.stashmedia.tv/jumbla-animation-searches-for-a-home-with-heart/)
[Watch the video here. ](https://www.jumbla.com/work/simonds-dennis-homes)
# Related News
##### Related News
[Kinetic Typography: How to Make Your Brand Message Unforgettable
Allocating significant budgets to high-end live-action shoots isn’t the only way to create an emotional connection with your audience. In fact, some of the most iconic brand moments of the last decade haven't used a single actor or voiceover. They used the art of moving text. Kinetic typography - the technical term for "moving text" - is more than just a stylistic choice. It is a strategic tool that uses motion, scale, and timing to turn a written message into a visceral experience. When done right, text doesn’t just sit on the screen; it speaks, shouts, and whispers. Here is why kinetic typography is the "silent" hero of brand identity in 2026.
](https://www.jumbla.com/news/kinetic-typography-make-your-brand-message-unforgettable)
[How to create an 'How It Works’ Explainer Video
How it works’ explainer videos are one of the most powerful tools in modern marketing. They’re concise, engaging, and can transform even the most complex product or service into something simple and memorable. Whether you’re launching a new product, demonstrating a service, or boosting brand awareness, an animated explainer video can help you communicate your message clearly — if you do it right.
](https://www.jumbla.com/news/7-steps-to-making-a-great-how-it-works-explainer-video)
[Static vs Animated Logos: What Works Better for Your Brand?
Your brand's first impression often happens in a blink. And what's at the heart of that impression? Your logo. For years, the static image was king, a steadfast symbol of identity. But with the rise of motion graphics, a new contender has emerged: the animated logo. So, which one truly works better for your brand? Let’s dive into the dynamic debate of static versus animated logos.
](https://www.jumbla.com/news/static-vs-animated-logos)
[5 Animation Styles That Make Your Case Study Videos Stand Out - Jumbla
Businesses constantly seek effective ways to showcase their client success stories and stand out. While traditional text-based reports or basic video testimonials can fall flat, animated case study videos offer a dynamic and engaging alternative. They're a powerful tool to illustrate the real impact of your products or services. However, simply adding animation isn't enough; the style you choose plays a crucial role. The right animation style can transform your case study from easily forgotten to truly memorable, ensuring your message resonates deeply with your audience.
](https://www.jumbla.com/news/5-animation-styles-that-make-your-case-study-videos-stand-out-jumbla)
[View all news](https://www.jumbla.com/news)
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